Technology alignment under two strategic contexts

AudienciaPúblico en generales_ES
CoberturaMéxico[ 143]es_ES
Fecha de ingreso2026-10-05T16:35:11Z
Fecha de publicación2008-01-01
ResumenTechnology alignment requires recognizing technology is as enabler of the firm's business strategy and a source of value creation only when it is properly used to support the business' goals. This work explores the degree of technology alignment under two strategic contexts: 1) small firms in a backwards integration setting where the firms are suppliers of large retailers, and 2) independent small retailers. Findings reveal small suppliers of large retailers align their technology infrastructure to the requirements of the dominant customers. Then they have implemented identification and communication electronic standards, are connected to customer's Intranet or establish communication via Internet, and have the technical expertise to perform electronic transactions with their customers. In contrast, the independent small retailers exhibit low levels of technology alignment in the sense of using information systems mainly to control cash flows and make tax payments instead of using technology to support their strategies of differentiation on customer's service. The results provide evidence that participation in a supply chain accelerates technology adoption among small firms.es_ES
Doihttps://doi.org/10.1109/picmet.2008.4599603es_ES
ISBN1890843172; 978-189084317-5es_ES
URIhttps://riuat.uat.edu.mx/handle/123456789/6632
IdiomaInglés[20]es_ES
RelaciónPICMET: Portland International Center for Management of Engineering and Technology, Proceedingses_ES
URL relacionadohttps://doi.org/10.1109/picmet.2008.4599603es_ES
DerechosAcceso restringido / Suscripción (Metadatos de producción científica)es_ES
Licenciahttp://purl.org/coar/access_right/c_16eces_ES
FuentePICMET: Portland International Center for Management of Engineering and Technology, Proceedings
TítuloTechnology alignment under two strategic contextses_ES
TipoPonenciaes_ES
ArbitradoHa sido Arbitradoes_ES
AutorMartín, Victoria E. Erosa
AutorLópez, Pilar E. Arroyo
AutorMartín, Victoria E. Erosaes_ES
AutorLópez, Pilar E. Arroyoes_ES
InstituciónUniversidad Autónoma de Tamaulipas
InstituciónUniversidad Autónoma de Tamaulipases_ES
Rango de páginas9-16es_ES
URL relacionadahttps://doi.org/10.1109/picmet.2008.4599603
Tipo de artículoIndexado
Tipo de artículoIndexadoes_ES

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