Perceived Usefulness, Hedonic Motivation, and Gamification in the Adoption of MOOCs for Teacher Training

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AudienciaPúblico en generales_ES
CoberturaMéxico [143]es_ES
Fecha de ingreso2026-09-09T01:06:01Z
Fecha de publicación2025-01-01
ResumenA theoretical model was proposed and validated, whereby the Technology Acceptance Model (TAM), the Information Systems Success Model (ISSM), and the Unified Theory of Acceptance and Use of Technology (UTAUT) were integrated, and additional variables such as trust and gamification were incorporated. The objective was to analyze the factors that influence the use of Massive Open Online Courses (MOOCs) for the training of educational personnel in Tamaulipas, Mexico. A total of 470 surveys were collected and the proposed model was evaluated using the partial least squares structural equation modeling technique (PLS-SEM). The results revealed that perceived usefulness, hedonic motivation, and gamification significantly influence the use of MOOCs, highlighting the importance of offering courses that are functional, engaging, and socially integrated. From a theoretical perspective, the research model demonstrated the feasibility of assessing MOOC quality in an integrated manner, contributing to the literature on educational quality and technology acceptance. On a practical level, actionable practices were suggested for the design of effective courses focused on quality, enjoyment, and user engagement, thereby strengthening the professional competencies of educational staff and promoting continuous training for higher-quality educationes_ES
Doi10.32870/Ap.v17n2.2641es_ES
URIhttps://riuat.uat.edu.mx/handle/123456789/1441
IdiomaEspañol [65]es_ES
RelaciónBetzacarias Baez-Vázquez, Demián Abrego-Almazán, Marco Tulio Hernández. (2025). Perceived Usefulness, Hedonic Motivation, and Gamification in the Adoption of MOOCs for Teacher Training. Apertura. https://doi.org/10.32870/Ap.v17n2.2641es_ES
URL relacionadohttp://www.udgvirtual.udg.mx/apertura/index.php/apertura/article/view/2641/1769es_ES
DerechosAcceso Abiertoes_ES
LicenciaBY NC NDes_ES
FuenteApertura, () vol.? (2025)
Palabra claveeducational traininges_ES
Palabra claveeducational technologyes_ES
Palabra clavemoocses_ES
Palabra clavegamificationes_ES
ClasificaciónCIENCIAS SOCIALES [5]:CIENCIAS DE LA EDUCACIÓN [58]:TEORÍA Y MÉTODOS EDUCATIVOS [5801]es_ES
TítuloPerceived Usefulness, Hedonic Motivation, and Gamification in the Adoption of MOOCs for Teacher Traininges_ES
TipoArtículoes_ES
ArbitradoHa sido Arbitradoes_ES
ÁreaCIENCIAS SOCIALES [5]
ÁreaCIENCIAS SOCIALES [5]es_ES
AutorBETZACARIAS BAEZ-VÁZQUEZ
AutorDEMIÁN ABREGO-ALMAZÁN;726
AutorMARCO TULIO HERNÁNDEZ
AutorBETZACARIAS BAEZ-VÁZQUEZes_ES
AutorDEMIÁN ABREGO-ALMAZÁN;726es_ES
AutorMARCO TULIO HERNÁNDEZes_ES
DisciplinaCIENCIAS DE LA EDUCACIÓN [58]es_ES
EdiciónPrimeraes_ES
SubdisciplinaTEORÍA Y MÉTODOS EDUCATIVOS [5801]es_ES
Tipo de artículoIndexado
Tipo de artículoIndexadoes_ES

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