Sustainable development, social responsibility and greenwashing: a trend analysis of scientific production in the Scopus database

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AudienciaPúblico en generales_ES
CoberturaMéxicoes_ES
Fecha de ingreso2026-10-05T16:33:49Z
Fecha de publicación2025-01-01
ResumenCorporate sustainability has evolved from a marginal initiative to a strategic imperative, yet greenwashing persists as a deceptive practice. This study analyzes recent scientific literature to understand this paradox. The research aimed to examine conceptual trends in corporate social responsibility and greenwashing. A mixed-methods approach (bibliometric and semantic) was applied to Scopus data (2020-2024), with five phases: descriptive characterization, structural mapping, relational analysis, prospective evaluation, and visual integration using VOSviewer. Greenwashing emerged as the central focus, followed by corporate social responsibility. Six thematic domains were identified, with corporate hypocrisy as the primary interdomain connector. Corrective mechanisms showed uneven effectiveness, proving more robust in developed economies. The transition from corporate social responsibility to Environmental, Social, and Governance criteria reflects a financialization of sustainability, yet perpetuates greenwashing. Dynamic models integrating micro, meso, and macro scales are needed to address the detected geopolitical and sectoral asymmetries.es_ES
Doihttps://doi.org/10.62486/agma2025244es_ES
URIhttps://riuat.uat.edu.mx/handle/123456789/5596
Idiomaenes_ES
EditorialAG Editor (Uruguay)es_ES
RelaciónManagement (Montevideo)es_ES
URL relacionadohttps://doi.org/10.62486/agma2025244es_ES
DerechosAcceso abierto (Metadatos de producción científica)es_ES
Licenciahttp://purl.org/coar/access_right/c_abf2es_ES
FuenteManagement (Montevideo)
Palabra claveCorporate Greenwashinges_ES
Palabra claveCorporate Social Responsibilityes_ES
Palabra claveEnvironmental Social and Governance Criteriaes_ES
Palabra claveFinancializationes_ES
Palabra claveSustainable Certificationes_ES
TítuloSustainable development, social responsibility and greenwashing: a trend analysis of scientific production in the Scopus databasees_ES
Título alternativoDesarrollo sostenible, responsabilidad social y greenwashing un análisis tendencial de la producción científica en la base de datos Scopuses_ES
TipoArtículoes_ES
ArbitradoHa sido Arbitradoes_ES
AutorLucero Baldevenites, Elisabeth Viviana
AutorBracho-Fuenmayor, Pedro Luis
AutorEspindola Álvarez, Jorge Antonio
AutorLucero Baldevenites, Elisabeth Vivianaes_ES
AutorBracho-Fuenmayor, Pedro Luises_ES
AutorEspindola Álvarez, Jorge Antonioes_ES
InstituciónUniversidad Autónoma de Tamaulipas
InstituciónUniversidad Autónoma de Tamaulipases_ES
URL relacionadahttps://doi.org/10.62486/agma2025244
Tipo de artículoIndexado
Tipo de artículoIndexadoes_ES
Volumen3es_ES

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