A look at the Circular Economy, through Reverse Logistics, in Fast Fashion: Case of Northeast Mexico

AudienciaPúblico en generales_ES
CoberturaMéxicoes_ES
Fecha de ingreso2026-10-05T16:32:06Z
Fecha de publicación2023-01-01
ResumenThe purpose of this study is to determine the factors that influence fast fashion consumer behavior with respect to the reverse logistics strategy. The above allows the construction of a model using the Theory of Planned Behavior (TPB) with respect to inverse logistics. The study presents a quantitative design, with a validated sample of 197 students located in universities in the northeast of Mexico. The questionnaire was designed using Likert scales and a dependent variable of a dichotomous nature, given which the logit-type regression technique is used. The results reveal that the factors of attitude and social norms are the main factors that protect an incidence towards reverse logistics.es_ES
URIhttps://riuat.uat.edu.mx/handle/123456789/3967
Idiomaenes_ES
EditorialUNIV LOS ANDES, CENTRO INVESTIGACIONES \& DESARROLLO EMPRESARes_ES
RelaciónVision Gerenciales_ES
DerechosAcceso restringido / Suscripción (Metadatos de producción científica)es_ES
Licenciahttp://purl.org/coar/access_right/c_16eces_ES
FuenteVision Gerencial
Palabra claveCircular economyes_ES
Palabra clavereverse logisticses_ES
Palabra clavetheory of planned behavior (TCP)es_ES
Palabra clavelogit regressiones_ES
TítuloA look at the Circular Economy, through Reverse Logistics, in Fast Fashion: Case of Northeast Mexicoes_ES
TipoArtículoes_ES
ArbitradoHa sido Arbitradoes_ES
AutorRicho Ortiz, Mariangela
AutorRubalcava de Leon, Cristian Alejandro
AutorZeron Felix, Mariana
AutorRicho Ortiz, Mariangelaes_ES
AutorRubalcava de Leon, Cristian Alejandroes_ES
AutorZeron Felix, Marianaes_ES
InstituciónUniversidad Autónoma de Tamaulipas
InstituciónUniversidad Autónoma de Tamaulipases_ES
Número1es_ES
Rango de páginas67-82es_ES
Tipo de artículoIndexado
Tipo de artículoIndexadoes_ES
Volumen22es_ES

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