Public Relations and Community Communication Strategies in Mexico: A Constitutional and Legal Analysis

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AudienciaPúblico en generales_ES
CoberturaMéxicoes_ES
Fecha de ingreso2026-10-05T16:33:55Z
Fecha de publicación2024-01-01
ResumenCommunity communication and public relations have become fundamental strategies to promote citizen participation and social development in local communities in Mexico. The objective of the research was to analyze the constitutional and legal framework that currently regulates the practice of public relations and community communication in Mexico, in order to identify its main obstacles, advances and challenges. This study followed the criteria according to the Prisma guidelines proposed by Moher et al, (2009), for the identification, analysis and evaluation of systematic reviews of scientific articles. To conclude, it was identified that community communication in Mexico is legally based on the Political Constitution of the United Mexican States, the Federal Telecommunications and Broadcasting Law, the Federal Consumer Protection Law, the Mexican Official Standards and the legal framework for community networks. The current legal framework presents obstacles for the effective implementation of community communication and public relations strategies with a critical and democratizing approach. The challenges faced by public relations and community communication in Mexico, including socioeconomic inequality, violence and security, distrust in institutions, political and social polarization, as well as technology and social media, through the dissemination of misinformation and lack of regulation with perspectives regarding the focus on authenticity, community participation, diversification of platforms, among others.es_ES
Doihttps://doi.org/10.52080/rvgluz.29.106.22es_ES
URIhttps://riuat.uat.edu.mx/handle/123456789/5692
Idiomaeses_ES
EditorialUniversidad del Zuliaes_ES
RelaciónRevista Venezolana de Gerenciaes_ES
URL relacionadohttps://doi.org/10.52080/rvgluz.29.106.22es_ES
DerechosAcceso abierto (Metadatos de producción científica)es_ES
Licenciahttp://purl.org/coar/access_right/c_abf2es_ES
FuenteRevista Venezolana de Gerencia
Palabra clavechallengeses_ES
Palabra clavecommunity communicationes_ES
Palabra claveperspectiveses_ES
Palabra clavepublic relationses_ES
Palabra clavestrategieses_ES
TítuloPublic Relations and Community Communication Strategies in Mexico: A Constitutional and Legal Analysises_ES
Título alternativoEstrategias de relaciones públicas y comunicación comunitaria en México: Un análisis constitucional y legales_ES
TipoArtículoes_ES
ArbitradoHa sido Arbitradoes_ES
AutorMartínez Hernández, Melissa Lizbeth
AutorMendiola Cortina, Juan Alberto
AutorHernández Rangel, Ma de Jesús
AutorMartínez Hernández, Melissa Lizbethes_ES
AutorMendiola Cortina, Juan Albertoes_ES
AutorHernández Rangel, Ma de Jesúses_ES
InstituciónUniversidad Autónoma de Tamaulipas
InstituciónUniversidad Autónoma de Tamaulipases_ES
Número106es_ES
Rango de páginas804-816es_ES
URL relacionadahttps://doi.org/10.52080/rvgluz.29.106.22
Tipo de artículoIndexado
Tipo de artículoIndexadoes_ES
Volumen29es_ES

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